Partner With Us

Sponsors

The companies that make recognition possible and stand behind the professionals who keep America moving.

Current Partners

Our Sponsors

The companies standing behind the professionals who keep America moving. Join our mission to recognize the industry's quiet heroes.

Sponsorship Opportunities

Become a Program Sponsor

The Highway Hero is actively seeking partners who share our commitment to the trucking community. Every sponsorship tier is designed to align your brand with genuine human stories, not freight metrics.

Platinum
Contact Us / year
Presenting sponsor ("The Highway Hero presented by")
Pays for the annual Person of the Year winner's full trip to the Broker Carrier Summit, including: Airfare, Hotel, Tickets and a day's wages
Logo placement across the website and social channels
"Founder recognition" if they sign on early
Inquire About Platinum
Gold
Contact Us / year
Sponsors a monthly Highway Hero
Helps fund monthly and annual Highway Hero gift package
Logo placement across the website and social channels
"Founder recognition" if they sign on early
Inquire About Gold
Silver
Contact Us / year
Logo listed on sponsors page
Helps fund monthly Highway Hero gift package
"Founder recognition" if they sign on early
Inquire About Silver

Why Partner With Us

Align Your Brand With Genuine Stories

The trucking industry moves 70% of all freight in America. It employs millions of people whose work is essential and whose humanity is largely invisible to the public. The Highway Hero changes that.

When your company sponsors this program, you're not buying an ad slot you're investing in a mission that resonates with drivers, carriers, shippers, and the communities they serve. The stories we tell are real. The recognition is earned. And the connection your brand builds is authentic.

All editorial decisions remain independent. Sponsors never influence which drivers are selected or how stories are told. That independence is what makes this program credible and your sponsorship meaningful.

3.5M+
US Truck Drivers
Monthly
New Recognition
100%
Editorial Independence

Targeted Audience

Reach truck drivers, fleet managers, carriers, shippers, and logistics professionals, a highly engaged audience that values industry recognition.

Authentic Alignment

Your brand stands beside real stories of professionalism and humanity. Not metrics. Not performance reviews. Just people at their best.

No Influence, No Agenda

Editorial independence is guaranteed for every sponsor tier. You never choose who gets recognized and that's the point.

Multi-Channel Visibility

Exposure across the website, monthly hero announcements, social media, and program press; consistent, recurring, and organic.

Our Standards

Sponsorship Guidelines

We maintain clear boundaries to protect the program's integrity and the trust of every driver, nominator, and reader.

What Sponsors Can Do

Display their logo on program pages, receive brand mentions in social posts and press, be acknowledged in monthly hero announcements, and participate in program events. Sponsors may share program content through their own channels.

What Sponsors Cannot Do

Influence driver selection, editorial content, or story decisions in any way. Sponsors may not use the program to promote freight services, rates, or performance. No nominations may be submitted or influenced by a sponsor on behalf of their own drivers.

Eligibility Requirements

Sponsor companies must operate legally and in good standing. Companies with active FMCSA compliance violations or public disputes involving driver welfare will not be accepted. We reserve the right to decline any partnership that conflicts with program values.

Editorial Independence

The The Highway Hero Review Board operates entirely independently of all sponsors. Driver selections, story editing, and publication decisions are never shared with or influenced by any sponsoring organization, at any tier.

Ready to Partner With Us?

Reach out through our contact form and select "Partnership Inquiry." We'll respond within 2–3 business days with everything you need to get started.

Get in Touch Learn About the Program